Even as mainstream as dating apps have become, there is still this idea that meeting someone online is desperate or that finding love at first swipe is somehow less real than falling for some random passerby. On the contrary, the dating app industry continues to grow exponentially and although that stigma still hangs high on the tree of matchmaking, there are many forces contributing to putting this stigma to rest once and for all. I guess that really depends on which dating app you’re using considering there are so many out there now.
As someone who is the marketing director for a dating app startup, the stigma is not easy to erase no matter how niche or sophisticated these apps are getting. Writers like Karley Sciortino and Michelle Toglia are playing a huge role in the dating app battle of hearts and minds and sometimes it’s a confusing debate. Although we can’t be sure yet due to the early stages we are in, their huge reach to a young hardworking female audience definitely has the ability to open up a powerful discussion.
Research does show that a little exaggeration in online dating profiles is common.
As I detailed in an earlier post, the most common lies told by online daters concern age and physical appearance. There is, surprisingly, still some stigma attached to online dating, despite its general popularity.
To help prove the critics wrong, we’ve listed a handful of the misconceptions associated with online dating and broken down why they do not hold true.
This is an opening line that has been avoided for as long as online dating has been around.
They are using their influence to help educate the masses in a positive way that finding love, especially for the young and the busy, doesn’t have to be limited to crusty Red Bull and vodka stained dance floors.
These days, there are dating services, such as e Harmony and Ok Cupid, that offer thorough personality tests and opportunities for users to display their true selves on their profile — allowing for legitimate connections between those whose personalities match or complement one another.
Of those who were still married, the couples that met online reported marital satisfaction than those who met offline.
These results remained statistically significant, even after controlling for year of marriage, gender, age, ethnicity, income, education, religion, and employment status.
In her piece called “Are Dating Apps Better for Meeting People Than Bars?
”, which was published in Vogue under the culture and opinion section, not only did she write about a simple yet kick ass experiment she tried, she stated: Well done Karley! People can talk all the shit they want about dating apps, but it’s really hard to argue that dating apps haven’t “given new life to the old-school date”. Dating apps in general have gotten a bad rep especially in the eyes of women (although that’s changing so fast! Apps like Tinder are labeled as the go to “hookup app” and that REALLY just carries a shitty connotation.